Ultimate Guide to Objective and Key results – OKR Meaning and Examples
Gaurav Sabharwal

TABLE OF CONTENT
Do you dread setting goals for your organization as you don’t see useful results? Do you find measuring progress on your most important business metrics and goals difficult? Do you fail to align your team members toward shared business goals and priorities? If yes, it is time to step back and understand OKRs.
Irrespective of the size of your business, you can leverage the OKR framework to overcome big roadblocks to your company’s success. OKRs, or Objectives and Key Results, are a proven management framework for setting, measuring, and achieving aspirational goals.
OKRs enable your leaders and team members to align with your business objectives. They provide a simple way to track progress, stay focused on these goals, and motivate your team to do their best. With the right OKR software, you can streamline the process and ensure that everyone is on the same page. But what exactly is the OKR framework, and how can you implement them effectively in your company?
In this blog, we’ll take a deep dive into the OKR framework – What are OKRs? History of OKRs, How to set effective OKRs? etc. Whether you’ve heard about OKRs for the first time or want to take your OKR implementation to the next level, this guide is all you need. Let’s get started.

What are OKRs? definition, meaning, and example
OKR meaning and definition
OKR stands for Objectives and Key Results. It is a goal-setting methodology consisting of Objectives (The Whats) and Key Results (The Hows).
Objectives define the end goal you aim to achieve, while key results are the tangible steps and measures you will use to track progress toward that goal. They should be SMART-specific, measurable, achievable, relevant, and time-bound.
OKRs (Objectives and Key Results) are a simple but powerful goal-setting framework used in business. Objectives are clear, high-level goals that define what an organization wants to achieve. Key Results are specific, measurable outcomes that indicate progress toward those objectives.
The key is to make these goals ambitious but achievable, focusing on what truly matters. OKRs are typically set quarterly and provide a clear direction for teams and individuals.
They promote transparency, alignment, and accountability within an organization, helping everyone work towards common objectives with measurable results.
The History & Origin of the OKR Methodology
Andrew Grove, a Hungarian-American businessman and engineer who was the third CEO of Intel Corporation, is considered the ‘Father of Management Science’ and ‘Father of OKR Methodology.’
When Andy came to Intel, he immediately realized it would be his dream company. He said – “In Intel, it does not matter what you know but what you can accomplish with whatever you have.”
Intel was doing great but still needed a more advanced system to help its people achieve more than the mediocre. He wanted to establish a management framework that valued ‘outcomes’ the most.
Getting inspiration from the MBOs (Management by Objectives) framework introduced by Peter Drucker in the 50s, he developed the OKR methodology.
Types of OKRs
All OKRs are realistic, but not all are 100% achievable. Companies like Google have established mainly two types of OKRs for their teams.
Committed OKRs
These are the bread and butter of your goal-setting process. These are the objectives and key results that you and your team are fully committed to achieving.
They are typically set in areas where the outcomes are critical for business success, and there’s a high level of confidence in achieving them. For instance, a software development team might set a committed OKR to release a new product feature.