Uncover Wasted Spend & Hidden Potential in Your PPC Strategy
Offer a wide range of services to help businesses establish and enhance their online presence.
1. Historical Performance Analysis & ROI Review
Analyze past campaigns to identify trends, missed opportunities, and ROI gaps.
- Campaign performance breakdown
- CPA & ROAS evaluation
- Spend efficiency analysis
- Trendline-based forecasting
2. Keyword & Search Term Waste Detection
Detect irrelevant or underperforming keywords and eliminate budget drains.
- Negative keyword discovery
- Non-converting search term analysis
- Wasted ad spend minimization
- Intent-focused targeting
3. Ad Copy Performance Benchmarking
Benchmark your current ad creatives against industry standards to improve CTR.
- CTR & CPC analysis, Headline vs. description insights
- A/B test review
- Responsive search ad performance
4. Landing Page Relevance & Quality Score Audit
Ensure your landing pages support ad relevance and improve Quality Scores.
- Keyword-to-landing-page alignment
- Bounce rate & engagement metrics
- Page experience assessment
- Quality Score improvement tips
5. Conversion Tracking & Tagging Review
Fix broken tracking and ensure accurate performance measurement.
- Tag Manager validation
- GA4 conversion tracking
- Pixel & event setup audit
- First-party data compliance
6. Google Ads Policy Compliance Check
Stay within Google's advertising guidelines and avoid account suspensions.
- Policy violation detection
- Restricted content checks
- Ad approval troubleshooting
- Account health risk review
Our Google Ads Audit
Proccess
We follow a structured process to deliver clear, actionable audit findings that lead to real performance gains.
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Discovery & Account Access
Understand campaign objectives and gain access to analyze your Google Ads setup.
- Business goals discussion
- Access & permissions setup
- Audit scope definition
Full Account Diagnostics
Run a comprehensive audit covering all campaign components.
- Campaign structure & segmentation
- Budget & bidding analysis
- Keyword, ad, and extension reviews
Gap Identification & Opportunities
Highlight areas of improvement, ad waste, and growth potential.
- Wasted spend detection
- Missing negative keywords
- High-ROI opportunities
Reporting & Prioritized Recommendations
Deliver a clear report with actionable insights and next steps.
- Audit report with performance score
- Prioritized to-do list
- Strategic next-step guidance
Consultation & Walkthrough
Review the audit findings in a live session with your team.
- One-on-one audit walkthrough
- Q&A session
- Implementation roadmap
Optional Follow-Up Support
Support your team in applying the fixes or continue with ongoing PPC optimization.
- Technical implementation help
- Strategy refinement
- Monthly review (if retained)
Let’s TALK
FAQ’s
Here's a list of frequently asked questions (FAQs) for a project management